What is it?
'Nicer Tuesdays' is a monthly event curated by 'It's Nice That' at various venues around London. They bring together creatives, thinkers, students, professionals, all shapes and all sizes to be inspired by like minded people.
Into Paddington we did roll...
News
Posted—2017-11-14
Our Creative Director Dylan Griffith was invited to give a talk about our work on the Cymru Wales Nation Brand. We were challenged with building and reinforcing a new visual identity for Wales which was authentic, creative and alive. Dylan guided the 300 strong audience along the journey that saw us addressing every brand touchpoint — from core marque to two bespoke typefaces, from tone of voice and photography guidelines to experiential initiatives. A unified, multi sector brand approach brought to life with creative excellence and transformative ideas — with the power to create a confident new way of thinking and behaving. Dylan also took the opportunity to point out the merits of the Welsh flag and why we've put it's dragon at the centre of the nation brand...
